What would it be like if the managers modeled the behavior that ought to be expected?
Ever seen a train? Ever seen the cars pass the engine? Never. If you’re a leader, and you do things at level 10, your followers will likely do them at an “8”. If you have a rough day, and your effort is a “7”, expect your followers to be at a “5”.
To paraphrase Kouzes and Posner:
Leaders model the way by setting the example for others in ways that are consistent with their values. This promotes consistent progress and building of commitment.